We were asked to create a web comp in Photoshop.
It was so much fun that I made three more.
Any monkey with a keyboard can bang out code. But a monkey with a paint brush? Now that's a web monkey.
Design matters. Being able to mix ems, rems, and exs with color theory, design principles, and proportion leverages technology with design.
Good design conveys trustworthiness and professionalism, drives visitor engagement, and affects the bottom line.